Goop is actually our biggest inspiration when we started our brand LOLO x GOGO. It encapsulates everything that we love about modern woman and they did such a great job in providing digital contents as well as retail products. We’ve been a huge fan of this site for years, we were already subscribing to their newsletter years ago before they actually had a website back then. When we saw an episode of Girlboss radio that features Gwyneth Paltrow (GP), we were super excited! In this podcast, Sophia and GP talked about how GP started Goop and how she runs the site as multi-million business empire nowadays.
As a brand that started by two women, we’re always on board for any kind of women empowerment and look up to on female role model to inspire us (have you read Oprah speech transcript from Golden Globe?). GP and Sophia are both very inspirational and we hope you find this interesting!